Head of Product Marketing Job at Step Mobile, Palo Alto, CA

dEc3aGRLaDUrWEdKTjBHQUtaTzVld0VJZ3c9PQ==
  • Step Mobile
  • Palo Alto, CA

Job Description

Role Step is looking for an entrepreneurial marketing leader to develop and lead our product marketing and lifecycle marketing function. This person will be instrumental in our overall growth and product strategy. We are looking for someone who thrives in a fast-paced environment, is an analytical problem solver, and is excited at the opportunity to engage with Gen Z. Responsibilities Lead go-to-market strategy, planning, and launches for the entire portfolio: core banking, credit, rewards, lending, and investing Develop and lead a full-funnel lifecycle marketing perspective from top-of-funnel awareness through ongoing engagement and retention Partner with the broader marketing team to execute campaigns that drive new signups, expansion, and/or product adoption Advocate for our customers through research and discovery work; translate their needs to inform and influence our product roadmaps Effectively partner with product, design, customer support, engineering, and other company functions while focusing on down-funnel conversion and retention Oversee and lead the team’s development of annual and quarterly plans to drive growth across the customer lifecycle to generate high impact and meaningful learnings Build and coach a small team of lifecycle marketers; lead with a passion for learning and development About You 7+ years experience in marketing; 5+ of those years in product marketing, with a preference for some experience in a startup environment Product marketing experience working across the funnel in B2C tech and/or a consumer app Strong preference for a player-coach role, unafraid to roll-up your sleeves and get hands-on with campaign development Experience managing a nascent product marketing/lifecycle marketing team with direct responsibility for owned communication channels Excellent written communication skills, with an ability to craft a clear and compelling narrative for unique audiences Analytical and experimental mindset, can use and leverage data and insights to brainstorm ideas, make decisions and drive growth Core technologies we use: Braze Mixpanel Looker #J-18808-Ljbffr Step Mobile

Job Tags

Similar Jobs

The ODP Corporation

Retail Part Time Team Lead Job at The ODP Corporation

Overview Pay, Benefits & Work Schedule: The salary range for this role is $10.02/hour to $16.63/hour, however all state and local minimum wages will be complied with, resulting in a possible adjustment to the salary range displayed. REQNUMBER: 91321

Two Maids & A Mop- Shoreview

Housekeeping / House Cleaning Job at Two Maids & A Mop- Shoreview

 ...FT & PT, Flexible hours, $130 - $200 per day avg, $17-$25 per cleaning hour avg, Bonus's, Tips, PTO, Paid Holidays, Dental, Vision, Fuel...  ...cleaning hour ~ Paid training Who will make a great Housekeeper/ House Cleaner / Cleaning / Housekeeping: A strong work ethic... 

Pursuit Collection

Fine Dining Chef (Belton Chalet) Job at Pursuit Collection

 ...F&B supervisory responsibilities including training, timekeeping and performance management of employees under the direction of the chef. Plans or participates in the design and engineering of all Belton nightly specials, executing set menus, sharing ideas and menu planning... 

IVI America

ANDROLOGY LAB MANAGER Job at IVI America

 ...Job Description Job Description The Andrology Laboratory Manager oversees the andrology laboratory and its technical and personnel...  ...operation policies and procedures of the Andrology/Endocrine Lab. Identifies and anticipates safety and health concerns and... 

CrowdStrike, Inc.

Senior Business Development Manager - Enterprise Sales (Remote, St.Louis) (Apply in minutes) Job at CrowdStrike, Inc.

**About the Role:** As a Regional Sales Manager - Mid Enterprise, you will be responsible fordriving new business opportunities within...  ...base * Identify new business opportunities and prepare detailed account development plans, engagement strategies and targets for...